Travis
Rice
United States
·
Snowboarding
Date of birth | 9 October 1982 |
|---|---|
Place of birth | Wyoming, USA |
Age | 43 |
Nationality | United States |
Career start | 2001 |
Disciplines | Snowboard Backcountry |
Born in Jackson Hole, Wyoming, and son to a ski patroller, Travis Rice has the snow in his blood. He's hailed by critics as the best all-round snowboarder in the world and is one of the most globally renowned riders there is.
With over 12 years of elite competition experience and more than 30 grand slam titles to his, ‘Trice’ is a legend of the slopes. But unlike most pro snowboarders who started competing from an early age, Travis didn’t enter his first major competition until he was 18. In 2001, the young outsider made his mark at Snowboarder magazine’s event, Superpark, attempting something that others wouldn’t dare – a handful of backside rodeos over a 30m-plus kicker. He left a star.
Travis’s career skyrocketed as he not only won a place to compete in the Winter X Games that following season, but he also landed a life-changing role in the snowboarding film Transcendence.
In 2005, alongside Curt Morgan, he co-founded Brain Farm Digital Cinema, which has produced some of the highest-selling snowboarding films in history, such as That’s It, That’s All and The Art of Flight.
In 2012, Travis launched Red Bull Supernatural, which combined freeriding in natural terrain with freestyle tricks to create an event that favoured the all-round rider. In October 2016 he released The Fourth Phase, his much-anticipated follow-up to the iconic The Art of Flight, with the new multi-year movie shot in 4K ultra high-definition.
Simultaneously, he continued to complete and won podium places on the Freeride World Tour in 2017 and 2019.
Today Travis is considered one of the greatest snowboarders of all time. Never one to settle, he continues to push himself, as shown in 2023 when he took was crowned champion on the Natural Selection Tour.