Brand Protection

Red Bull takes the protection of its Brand very seriously. We like to think it stands for something, and hope that consumers know that anything carrying our trademark can be relied on. We own a huge global portfolio of registered and unregistered trademark rights and none of these trademark rights, or any confusingly similar signs, can be used without Red Bull’s consent. Doing so constitutes an infringement of our absolute rights. And that is something we cannot accept.

By buying counterfeit goods

  • you deceive yourself as you will not get the quality you are used to from Red Bull and pay thus at the end a higher price
  • you support criminals and even terrorist groups which finance their activities through the sale of counterfeit products
  • you support the production of goods made under unacceptable human and environmental standards
  • you increase your tax rate as the counterfeiters do not pay taxes like lawful companies and the government will get the lost taxes back from you

Red Bull rigorously protects its absolute rights and, as such, is interested in any background information regarding lookalike, copy-cat and/or counterfeit products.

If the deal is too good to be true you are probably facing a counterfeit product. So in case you see any such products or have doubts, please contact us using the form below. The form can also be used to give us background information or ask any questions about the authenticity of Red Bull branded and/or related goods or services.
Submissions not related to brand protection or to the report of a brand infringement will not be answered or forwarded within Red Bull.

If you’re interested in the real thing, genuine merchandise from the world of Red Bull can be found at www.redbullshop.com.


Many thanks. Your Red Bull Team.