Nothing Travis Rice does is ever simple or easy. Which makes sense, based on the type of snowboarding he tends to enjoy. Where Travis goes, there are no lifts, or a track for snow cats, it's heli access only.
Quicksilver recently dropped The Rice Collection: Leading The Charge featuring Travis and his crew venturing into the Alaskan backcountry. It never gets old watching Travis draw his own lines in the powdery canvas of Alaska.