2025 WSL world champion Molly Picklum poses with the title trophy on Tavarua Island in Fiji
© Jimmy Wilson/Red Bull Content Pool
Surfing

Think like a champion: How Molly Picklum's WSL world title dreams came true

Molly Picklum talks us through the mindset, routines, resilience and razor-sharp focus that saw her crowned surfing’s 2025 world champion.
By Chris Binns
15 min readPublished on
In the early afternoon of Tuesday, September 2, off a small island in Fiji, 22-year-old Australian surfer Molly Picklum beat 23-year-old American Caroline Marks in a best-of-three showdown at the WSL Finals Fiji to realise a lifelong goal and be crowned world champion.
Molly Picklum talks to Strider Wasilewski after winning surfing's 2025 WSL Finals Fiji

Molly Picklum breaks her big win down to the WSL's Strider Wasilewski

© Cait Miers/World Surf League

I cannot believe I'm a world champion!
In the aftermath of her win, Picklum, normally never short on words, struggled to get out much more than "I cannot believe it," over and over again. These things don't just happen, however, and while Molly's massive moment might have been understandably overwhelming, its foundation was formed from a lifetime of dedication and years of mental development, with one specific goal in mind.

15 min

Molly Picklum: What it Takes

Follow surfer Molly Picklum's tumultuous rookie year at the elite level of surfing on the WSL World Tour.

English

“My goals don’t change much," Picklum told Red Bull in 2023. "I just want to see how good I can get. I want to chase world titles, and I believe they’re on my radar if things go my way."
Two short years later, Picklum now has her world title, but things didn't simply 'go her way'. If you make your own luck, then it's not by chance that Picklum's determination, self-confidence and work ethic have delivered her no shortage of good fortune, and ultimately landed her at surfing's highest point.
The day after claiming the crown, Molly Picklum posted up on a daybed on a tropical island, picked up her phone, and got deep into the weeds on the mental hurdles she overcame to achieve her dreams, and the mindset that made it happen.
01

A smooth sea never made a skilled sailor

Do you always need to overcome some form of adversity before you can thrive?

Molly Picklum: Right! I don't know what the goal is there, it’s almost the price of entry, once I know I've paid a little, then all of a sudden I'm really hungry. It's something I'm trying to work on, though. It would be nice to take it easy occasionally, but for some reason, I'm a creature of the hard way.

I got pretty sick in Fiji. I was down and out for seven days before the event. I was a bit worried because I didn't have any energy or strength in my muscles, and my legs were folding underneath me a little. I wish I could let myself have it easy sometimes, but then I remind myself that it's exactly how I like it, and I managed to turn it around on the day.

Molly Picklum talks to Kaipo Guerrero after winning the Hurley Pro Sunset Beach in Hawaii on February 19, 2023.

"Let's go!" Picklum's reaction to being told she's world number one

© Tony Heff/World Surf League

This was your third trip to the WSL Finals, but your first as the top seed. The emotions and expectations must be so much greater.

There's way more pressure. So much more! But you've had such a good season to get there that you’ve got the confidence to go up against it. Down the bottom, you're a lot more free and can just have a swing, but at number one, you’re like, 'This is mine! I've put on performances all year, now let’s go put on a few more!'

02

Training your brain

How do you prepare for the mental side of being a pro athlete?

I watch and read the patterns in my brain, try and keep the ones that are good, and fix and help the ones that are not. I do meditation. I keep really good people around me to talk to about that sort of stuff. I just talk a lot, really.

Molly Picklum sitting on her board in Tahiti.

Molly Picklum always has her head in the game

© Domenic Mosqueira/Red Bull Content Pool

You've done a lot of work with mindset coach Ben Crowe. What has he taught you?

Crowey has just taught me that everything is within yourself. You can go as hard as you want outside, but at the end of the day, if you control what you can control, which is your attitudes and things like that, it's an easier battle. For a lot of my life, I was caught up on the uncontrollables. He’s helped me to narrow my focus and control what I can, then enjoy and see the beauty in the uncontrollables.

Sometimes he is just a friend to chat to and geek out on philosophies and life and whatever, and other times he's got to be there, to draw diagrams, show me things, and let it out that way. Often it’s just a text, this is how I'm looking at life, how are you going? We're pretty flexible with our situation.

03

On routine

Run us through finals day. What was your morning routine like?

I had a pretty bad night's sleep, so I was up early, at 5am, before the light. I stretched and warmed up, then Jack (Robinson) and I went to the surf. First out there on the ski, got a couple waves and just soaked in the morning. The sun was rising, and the sky was so pretty, it was crazy. The crispiest, nicest morning. Whipped it back to Tavarua, had some Weet-Bix 'cos I was over eggs after eating the same meal here for 13 days straight. Then just sat around talking with the boys and watched the first heat.

We watched Jack, and, unfortunately, he didn't really get started. So we turned that off and fell asleep in the hammock, and then we fell outta the hammock and woke ourselves up. And then it was time to get ready. Started warming up again, limbering the body, and then I was out there. Before I knew it, I was warming up on the boat and in a rashie and taking off on shit waves.

Molly Picklum and Jack Robinson practice on the morning of the WSL Finals

Molly Picklum and Jack Robinson, the morning of the WSL Finals

© Jimmy Wilson/Red Bull Content Pool

You said you switched up your breakfast. You’re not superstitious at all?

No, but I probably should start becoming a creature of habit, just for convenience's sake. It's almost a game for me now to try and break my habits on game day. It's getting weird.

I always try to be active, though, lots of stretching and moving the body in all directions to loosen up. Always feel better for it.

Molly Picklum surfing in the WSL Finals Fiji en route to winning the 2025 world title

Molly Picklum has world titles on her mind

© Cait Miers/World Surf League

How seriously do you take the training side of things?

I think I always want to be the best I can be, in whatever I’m doing. My natural instinct is to go hard all the time, and sometimes that can gruel me, and leave me rundown because I’ve worked myself too hard. I want to be a balanced athlete, which is hard with surfing because it’s not always structured, but I’ll always try to be as professional as I can.

04

Surround yourself with good people

This year, you used different coaches at different events. Was that another step in Molly Picklum's ongoing quest for evolution and curiosity?

Yeah, tapping into the locals and seeing how it goes. I didn't know if it would work for me or not, but it was fun to work with different people and bring in different energies. I had my work cut out to try and make a team at every single event. But I had the rocks in my team, like Fletchy (Ryan Fletcher) was there, Austin (Hendery) was there, and I knew enough that I thought I’d be sweet, so I went for it, and it was epic.

Molly Picklum and Glenn Hall prepare to surf at Sunset Beach in Hawaii.

Glenn Hall and Molly Picklum prepare to take on big Sunset Beach, Hawaii

© Tony Heff/WSL

Molly Picklum and Glenn Hall at the Margaret River Pro

Molly and Micro manage Margaret River

© Matt Dunbar/WSL

You stopped working with your lifelong coach, Glenn 'Micro' Hall, at the end of last year and decided to go it alone. Was that just a reset?

We'd been doing it for a few years. We got fourth and fifth in the world. It was going fine, I think I just wanted to free it up and see what I could do by myself. I respected him so much that I often switched off and just sat in behind him. I just wanted to pull away from that and just make it a little bit harder. You know, you gotta own your shit and just do it for yourself.

Glenn has been there since I was young. It was so good to have such a strong character to sit with, who believed in me to get after it and who tried to always keep me level-headed. I was such a rogue kid, and yet he had so many good intentions for me. I just had to listen, and I'm sure it would've been a smoother ride, but I'm a trial-by-fire kind of person, so he had his work cut out for him.

Glenn has stuck by me through so much, outside of surfing too. He’s impacted my life massively. I called him yesterday and he was frothing, said he can't wait for me to get home to show him the trophy, so he can actually see it’s real!

You bought a house off Mitch Ross a few months ago. A couple months later, he helped you win a world title. That's quite the upsell.

How funny is that? Mitch was baffled. He thought I was taking the piss when I called him up for this event, he was tripping. I just liked seeing how he worked, he seemed like he had a hell time while he was coaching Carissa (Moore) back in the day, and he had some familiarity with the Aussie plan. It was cool.

Molly Picklum and Mitchel Ross celebrate WSL Finals Fiji success

Molly Picklum and Mitchel Ross celebrate WSL Finals Fiji success

© Cait Miers/World Surf League

Molly Picklum and Mitchel Ross at the WSL Finals Fiji

Molly Picklum and world title cornerman, Mitchel Ross

© Ed Sloane/World Surf League

05

Overcoming fear

When did you become Molly Picklum, big wave nutcase?

It's so funny, I used to be so scared, but then I just started to play with it. I'm no psycho, though. I pull back. I get scared. I'm no different to everyone else, I just maybe push it a little bit further. Trial by fire, that’s how we’re bred on the Central Coast.

Molly Picklum surfing Teahupo'o in Tahiti

Molly Picklum laying it all on the line at heaving Teahupo'o

© Matt Dunbar/WSL

Jack Robinson is the first to admit that he's scared when it's big, but you can channel that adrenaline and sharpen up your performance. How do you learn to turn getting scared into getting fired up?

There's one element that comes naturally to me, and that’s facing challenges. It’s fun to test yourself and see if you can just be a little bit better, and that’s been in me since I was a kid. It’s not about not being scared – it's just when something scares me, I’ll see it as a challenge, and go after it.

Is it like bungee jumping? You walk out and you're terrified, but if you can turn your brain off for a split second, you're like, 'That was awesome, let’s do it again.'

It’s like that, except after you jump, you feel so free, because you have no control and can just enjoy the ride. Whereas surfing stays scary, because not wiping out remains under your control till the wave finishes. So, you're holding on and holding on, and it's like you're doing the jump the whole time, over and over and over again.

06

Heroes, peers and all points in between

Watching your generation – Caity Simmers, Bettylou Sakura Johnson, Erin Brooks, Sierra Kerr, yourself – step up and charge is the most exciting thing in surfing right now. Does that fill you all with pride? Is it something you talk about, or has it just happened?

We just silently push each other, it's not spoken about that much. We see each other with mutual respect, and we all know we push each other. We know why I'm taking off, ‘cos you took off on the last one. There's definitely the unspoken truth there.

Who is Caity Simmers to you?

Caity’s one of the best surfers in the world, a really good friend of mine and just the best human. It's really cool. I really respect her and the way she wants to go about it, and she's really inspired me to do my thing and just be me. I’ve really connected with her through our years on tour, and she’s become a really good friend. Coming in on the boat (after winning the title), she was the only one genuinely stoked for me, which is crazy, and hard to do as a competitor.

There was a bit of talk about her 6-0 record against me, but that number crept up on me to be honest. I hadn't thought of it, then when it came out I was like, ‘whoa, that's crazy’. I always kinda felt I had a good swing and then just she would get the better wave, it was never that I couldn't beat her.

Look at Pipe, you had the perfect ten, but Caity won the event.

Exactly.

If you were given the option of winning Pipe and not getting your 10, or keeping the 10 and not winning the event, which way would you go?

Oh my, that's huge. I think I’d keep my 10, because I think I have more of a chance of winning that event than potentially getting another 10. On a 10, it's up to the wave, and it's up to other people in a room, whereas winning an event is a bit more achievable. It comes around a bit more than a 10-point ride.

Are you the best of frenemies?

For sure. In the water, we're like fire, it's sick! Then on land we're friends again. We even made a song here! She brings her guitar everywhere, she’s pretty good on it, and we hung together and jammed. It’s cool.

What did she say to you straight after you won?

‘Well done. Welcome. Let's go!’ (laughs) She was just stoked for me, you know.

A young Molly Picklum surfing with Mick Fanning

A young Molly Picklum with Australian world champion Mick Fanning

© Mickey Edwards/Red Bull Content Pool

Mick Fanning presents Molly Picklum with her first Red Bull hat

Welcome to the team! Mick Fanning delivers Molly's first Red Bull hat

© Mickey Edwards/Red Bull Content Pool

Welcome to the club. Talking about world champs, what have people like Steph Gilmore, Carissa Moore and Mick Fanning meant to you over the journey?

It’s everything, I think that's what makes it sink in. Your name goes in with them – and it's mind-boggling, it's a lot to digest. It's the coolest thing ever! I'm just so honoured, but you know what? It makes me wanna be me even more, and do it my way, ‘cos that's me.

Molly Picklum at Bells with Steph Gilmore and Ash Barty.

Molly's champion companions, Steph Gilmore and Ash Barty

© Aaron Hughes/WSL

07

Lessons learned

What's one piece of advice you'd give to a kid who wants to follow in your footsteps?

I think that advice would be just to enjoy it. Time flies by, soak in the moments, and enjoy each step.

What is something you struggled with in the past and had to overcome, and what did you learn from it?

I think the constant battle with my brain is always a work in progress, so I think just when I get stuck in my own head, overcoming that and getting through it and back to living life and enjoying the things around. Time fixes everything. Time and learning.

Does real life put things in perspective, and ground you as an athlete?

Yeah, 100 percent. That’s the ticket, if you want to stay humble and hungry. The Central Coast, where I grew up, keeps you humble, too. People will say, ‘yeah, good job,’ but they'll still want their waves, there's no kings around here! Australia as a nation, really, we’re just like that.

Molly Picklum proudly displays the WSL Women’s World Title trophy at Cloudbreak, Fiji after her 2025 championship win.

Molly Picklum celebrates winning the 2025 WSL world title in Fiji

© Beatriz Ryder/WSL

As a kid, you'd probably dreamed of this life. Is it crazy that it's all come together, or did you always believe that it would?

I guess I never wanted it that badly. It just kind of happened. I remember thinking, ‘Oh, that's something I want to do,’ and I just kept doing it. I think I'm so consumed daily by my own battles and own growth that the wind blows me wherever, and I just wake up here. But it's definitely pretty cool that I'm now living it out.

08

Doing it for the love

What is it that you love the most about surfing?

I think it's something that's consistently there for you, no matter what. There's always a wave to be ridden. As a kid, I had a moment where I had to choose between touch football and surfing, and I think surfing was the only thing that was constantly changing enough to not make me bored. It kept me curious. It was engaging.

Surfing has so many intangibles, and the ocean is such a massive wildcard, that you just have to be flexible, adaptable and able to roll with the punches, right?

One-hundred percent. I think it's what I battled with heaps early on, because I hated that. But now I love it, it's the beauty of it.

I feel like the unknown's scary as a surfer, 'cos you put your career on the line every single time you enter the water. You want it to go your way, but that's scary 'cos it's the ocean. You can't really control it, you’ve gotta be one with it, and trust in the unknown. Life's scary if you don't have any hope that it's gonna be good.

Then that first dive in the water is such an amazing feeling – that's the refreshing part of our sport, and then there's connecting with something that's bigger than yourself, too, Mother Nature.

I've grown to learn surfing outside of sport. It's given me a healthy lifestyle, and I'll forever love it for that, but early on, I didn't really even know surfing was fun. It just kept me engaged, it kept changing, and it never really got boring, but now I have a more steady love of surfing. It feels like there’s a bit of a deeper meaning.

2025 WSL world champion Molly Picklum poses with the title trophy on Tavarua Island in Fiji

Molly Picklum, world champion

© Jimmy Wilson/Red Bull Content Pool

The constant battle with my mind is always a work in progress.

Last words

Molly Picklum, world champion. Has it sunk in yet?

It definitely sunk in this morning when I woke up and the trophy was still in my room! It's starting to sink in a little more everytime someone introduces me like that, but I think it's going to take a while. I'm just going to enjoy it.

Molly Picklum rides a wave after winning the WSL Finals Fiji

Hands up if you just won a world title...

© Ed Sloane/World Surf League

For someone who talks a lot about self-belief, you said “I can't believe it” a thousand times yesterday!

You believe, but it's pretty cool when it actually happens. It's very surreal, a bit like your first event win.

To go from a Central Coast kid, a little grom looking up to Steph and Layne Beachley and Sally Fitzgibbons and Tyler Wright and all those girls, it’s such a trip that I’m on a list with those females. I just feel so honoured and grateful.

To be the undisputed, undeniable champion, it’s everything I ever dreamed of. You can win one way, or you can win like I did, and it fills my heart.

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Molly Picklum

A natural athlete turned surfing prodigy, Molly Picklum is Australia’s next big thing.

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