Brand Protection
Last Update May 3, 2023
Brand Protection Red Bull takes the protection of its Brand very seriously and hopes that consumers know that anything carrying our trademark can be relied on. We own a huge global portfolio of registered and unregistered trademark rights and none of these trademark rights, or any confusingly similar signs, can be used without Red Bull’s consent. Red Bull takes infringements of its trademark rights very seriously and takes legal action against those responsible.
By buying counterfeit goods
  • you will not get the quality you are used to from Red Bull, so at the end of the day you pay a higher price for the goods you are receiving.
  • you support criminals, and even terrorist groups, which finance their activities through the sale of counterfeit products, in addition to other methods.
  • you support the production of goods which may be made under inhumane conditions and inadequate health and environmental standards.
  • you increase your tax rate because the counterfeiters do not pay taxes like lawful companies, so the government will ultimately need to collect more taxes from you.
Red Bull rigorously protects its absolute rights in its Brand and, as such, is interested in any background information regarding lookalike, copy-cat and/or counterfeit products.
If a deal is too good to be true, you are probably facing a counterfeit product. In case you find any such product on a website or an online marketplace, please follow this link: https://corsearch.com/report-a-fake/red-bull/.
That website was created together with the company “Yellow Brand Protection”, which supports us in the fight against counterfeit products. All you have to do here is to insert the link to the suspicious product and we will automatically investigate and remove it from the online marketplace, if possible.
Furthermore, we kindly ask you to insert your email address so that we can contact you in case any further information is needed.
If you have found a suspicious product in a local store or a (flea) market, please contact us via brandprotection@redbull.com. For any further background information or questions regarding the authenticity of a Red Bull branded product, or any related goods or services, please use https://www.redbull.com/int-en/energydrink/contact/assistant